Exclusive Content
S. Somasegar: We have signed an agreement to partner with NBC Universal to build a Silverlight 2.0 based web broadcast of the 2008 Summer Olympic games. This agreement also sets MSN as the official home of the 2008 Summer Olympics. As a part of this, we will provide users with exclusive access to over 3000 hours of live and on-demand video content via Silverlight streaming. This means that viewers can access every minute of every event. Additionally, the amount of meta-data attached to each of the streams will be extensive and include links to player bios, medal counts, shortcuts to particular events (i.e. athlete x’s third long-jump attempt), maps of the Olympic facilities, pop-up overlays with real-time event alerts, headlines, video search capabilities, etc.